Make This Your Best Year Yet

Enjoy natural and organic favorites from Simple Truth®.
Enjoy organic favorites from Simple Truth®.

Now’s the perfect time to set goals to take even better care of you. And Simple Truth can help — with products designed to make your journey easier and more enjoyable. And they’re all free from over 101 artificial preservatives and ingredients.

Personalized Savings from Simple Truth®

A Fresh Start

Come See What’s New

Take a look at a few of the latest Simple Truth®️ products.

Organic Blue Corn Tortilla Chips

Get the crunch you crave with these crispy classics — made with organically-grown corn and no preservatives.

Organic BIG Deal! No Stir Crunchy Peanut Butter Spread

Add some crunch to your PB&J with this organic spread made with 90% dry roasted peanuts.

Organic Concord Grape Jelly

Savor the flavor of this yummy non-GMO jelly, made without high-fructose corn syrup.

Organic White Corn Tortilla Chips

Made with organic white corn, these crisp and salty chips are delicious paired with dips or eaten straight from the bag.

BIG Deal! Fruit & Veggie Flavored Juice Drink Variety Pack

These sweet and tasty drinks are packed with real fruits and veggies, and made without artificial ingredients or added sugar.

Raw Brazil Nuts

Buttery, smooth and simply delicious, these portable powerhouses are a perfect travel companion for all life’s adventures.

Organic BIG Deal! Sun-Ripened Dried Mangoes

Now you can enjoy organically-grown and dried mangos in a convenient 1-lb. bag. They’re made without sulfur or added sugar, so all you get is great mango flavor.

Organic BIG Deal! Pineapple Chunks

Get summer-fresh flavor all year long with this frozen fruit in a new 48-oz. bag. Blend with fresh or frozen strawberries and your choice of milk.

Organic Blue Corn Tortilla Chips

Get the crunch you crave with these crispy classics — made with organically-grown corn and no preservatives.

Organic BIG Deal! No Stir Crunchy Peanut Butter Spread

Add some crunch to your PB&J with this organic spread made with 90% dry roasted peanuts.

New Products from Kroger Brand

Seasonal Inspiration

Simple Truth® is available exclusively at The Kroger Co. Family of Stores.