New Arrivals in Frozen
Fill your freezer with lots of delicious choices.
New Arrivals in Pantry
Stock your pantry with the newest flavors and products.
New Beauty Arrivals
Shop top brands for your lips, eyes and more…including MCoBeauty, exclusively at select Kroger Co. stores.
New Arrivals in Dairy
Check out tasty snacks from the Dairy department.
New Arrivals in Beverages
Sip on refreshing new faves.
New - Just Spotted
Shake things up with amazingly delicious new items from our most beloved brands. From breakfast to dinner — and every snack in between — there’s so much to discover.
Just Spotted – Shop by Brand
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